Digital Main Street

Digital Service Squad for Nipissing and Parry Sound  

The Digital Service Squad (DSS) or Digital Technology Specialist (DTS) is a FREE digital resource to help you grow your business by adopting and implementing digital tools and technologies. Now, thanks to funding of the Ontario Digital Main Street Initiative by FedDev Ontario and the Province of Ontario, in partnership with TABIA and OBIAA, we are thrilled to offer this FREE resource to your business. 

A DSS are trained specialists that go to Ontario main street small businesses, like yours, to help them adopt  new technologies and embrace digital marketing. A DSS can show you how to build a basic website or how  to improve your existing online presence through tools such as Google My Business and social media. A DSS  can also help you optimize your website for search, setup a POS solution, and create customer databases.  In addition, Digital Service Squads provide advice and recommendations to streamline your fundamental  business operations (including back office processes) and can help you find local digital vendors for  potential projects. 

How Does It Work?

Our friendly Digital Technology Specialist (DTS) will be reaching out to small businesses to provide assistance and grant application support. Please  use this opportunity to book your introductory one-on-one meeting with them. Some common tasks accomplished on the first visit may include: 

• Completing the Digital Main Street registration and free online assessment 
• Completing an audit of your digital presence and various digital properties (website, social media, etc.).
• Reviewing the assessment recommendations and starting a Digital Transformation Plan needed to apply for a $2,500 Digital Transformation Grant (eligible brick and mortar small businesses in 2022) 
• Reviewing your Google My Business profile and taking 360 degree photos

You may book additional sessions with the DSS to work on your overall digital transformation or specific assessment recommendations. 

To learn more about Digital Main Street, please visit https://digitalmainstreet.ca/.

This program is back up and running, if you are interested in learning more reach out to Scott Murphy at [email protected].